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Easter Spending

Easter is expected to bring record spending this year! Posted on Tuesday, February 20 in Making Your Marketing WorkBinghamtonElmiraIthacaRegional.

Whether its coloring eggs, decorating Easter baskets or early morning egg hunts consumers are getting ready to celebrate the Easter Holiday.  Spending for Easter is expected to reach over $18 billion, a new all-time high. With the economy improving, consumers are ready to shop and retailers are ready to offer great deals whether they’re buying Easter candy or garden tools.  

Did you know that the consumers are expected to spend an average of $152 this Easter Holiday which also falls on April Fool’s day this year!

According to the National Retail Federation survey, consumers will spend $5.8 billion on food, $3.3 billion on clothing, $2.9 billion on gifts, $2.6 billion on candy, $1.2 billion on flowers, $1.1 billion on decorations and $788 million on greeting cards.

Check out some stats that influence consumer spending, featured in these charts from the National Retail Federation and download our great EASTER infographic!


What Consumers Planned to Buy for Easter in 2017

Where Consumers Planned to Purchase Easter Gifts in 2017

We Can Help

We can help you get your share this Easter Holiday.  We combine the reach of a national network and unmatched customer insights, with the heart and soul of a local partner. Contact us today to get this conversation started.


Source: 2017 NRF Easter Spending Survey, conducted by Prosper Insights & Analytics


Download Attachment: Easter Spending
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